In the current work environment, where the online presence of companies is crucial for success, digital marketing has become a fundamental set of strategies.
But it’s not only for businesses: professionals seeking employment can greatly benefit by acquiring solid knowledge in this field.
The financial aspect is also relevant. In Mexico, the average salary for roles in digital marketing is $11,860 per month.
However, this figure varies depending on location and experience. According to Michael Page data, digital marketing directors can expect a monthly salary range between $50,000 and $110,000, depending on the company’s size.
Free Course on Digital Marketing Fundamentals by Google
Google has presented an unparalleled opportunity for those looking to dive into this discipline or refine their skills.
Through the online course “Digital Marketing Fundamentals” offered by Google Actívate, interested individuals can acquire a strong foundation in essential digital marketing strategies and techniques.
This course is accredited by the Interactive Advertising Bureau (IAB), ensuring its quality and relevance.
It consists of 26 modules, each developed by instructors from Google and IAB. These modules cover a wide range of topics, from establishing a strong online presence to implementing marketing strategies on social networks and interpreting web traffic data.
Each module includes practical exercises and real-world examples, providing participants with the opportunity to immediately apply what they learn and develop tangible skills.
Upon completing the course, students receive a certificate attesting to their acquisition of relevant and applicable skills in the field of work.
Interested individuals can enroll through the Google Actívate platform by following this link.
This platform offers not only the Digital Marketing Fundamentals course but also a series of additional courses and resources that will help users enhance their digital skills and prepare for an ever-evolving job market.
